WHAT'S NEW
THE DAYLONG,
LONGCHAMP’S NEW TIMELESS LINE
The new line from Longchamp, Daylong, is inspired by the bowling shape, twisting all the codes of a timeless bag to complement every style. With its clean lines in soft leather adapts to all situations and looks.
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LONGCHAMP ÉPURE:
TIMELESS AND MINIMALIST
Épure embraces everyday life with optimism and elegance. The structured and graphic lines of the designs transform them into authentic fashion objects that can be adapted to the needs and desires of the Longchamp woman.
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Café Kitsuné
New Spring-Summer 2024 collection
Café Kitsuné is expanding its item collection with 6 new exclusive pieces. Natural colors, blending soft matcha green, sugarcane green, chai beige, latte ecru... New essentials to accompany every moment of your day: a bandana to tie around the neck or in your hair, a practical, elegant and essential totebag, a polo shirt to wear oversized or a new functional design version of the Café Kitsuné water bottle to take everywhere with you.
#CafeKitsuneBangkok
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TORY BURCH
T MONOGRAM CRESCENT BAG
The T Monogram Crescent Bag from the Pre-Fall 2024 collection carries the classic allure of the monogram pattern, delicately crafted
onto a silhouette reminiscent of a crescent moon. It has been meticulously crafted using a variety of materials such as Jacquard,
Raffia, and premium-quality leather, ensuring both versatility and sophistication. Internally lined with soft-touch suede, the bag
features compartments for organizational convenience.
Available in a range of colors from Tory Navy, Black, Fresh Clay, Ice Blue,
Blush, to Light Cream, it comes with an adjustable crossbody strap, a new feature tailored to diverse user needs. Every detail has
been meticulously curated, blending design with functionality seamlessly, making it the quintessential accessory to complement any
look with finesse.
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LONGCHAMP
FALL/WINTER 2024
IRRESISTIBLE AUTHENTICITY
The Parisian woman with her Foulonné bag embracing her assertive, easygoing character.
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FALL/WINTER 2024
LONGCHAMP TEAM SPIRIT
This season, Longchamp thinks as a team; a go-getting team, at the heart of the action, made up of brave and meticulous women who love to outdo themselves. Its style is chic, dynamic and desirable but draws on codes from the world of sport. The garments are feminine with athletic, technical and colourful touches.
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Gathering all your favorite girls in Saint-Tropez!
Longchamp is taking you to the open seas on spring break at Saint-Tropez with Khun Sara Legge and Khun Proud Oranicha, the perfect dreamy destination for Longchamp University like to make a stop and strolling around with joy and energy.
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LONGCHAMP X K.JACQUES
Celebrates flat sandals with the codes of the iconic Le Pliage®. Crafted from cowhide leather, they feature a wide ankle strap, which is rounded like the flap of Le Pliage® and embellished with its signature press-stud.
“With this collaboration, we are bringing together Paris and Saint-Tropez, and adding a touch of Parisian chic to this simple summer essential.”
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Introducing
Café Kitsuné’s Barista Fox
Chic and Parisian, but with a touch of mischief. Step into the world of Barista Fox, a new character in the Café Kitsuné universe inspired by the style of great French illustrators. The Barista Fox is the ultimate ambassador for Café Kitsuné’s art de vivre, bringing Parisian culture to all the brand’s destinations around the world.
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TORY BURCH
SPRING/SUMMER 2024
We evolved our signatures and experimented with new shapes, like micro-mini goddess dresses. Sculptural blazers and tunics with plunging U-necks mirror the aerodynamic curve of accessories. Handbags are molded to rest on the hip, sunglasses wrap around the face, and shoes are constructed entirely of round edges.
This collection is designed to be lived in, to move with you, and to instill a sense of lightness and optimism.
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Maison Kitsuné
a brand from France and Japan,
Unveils its Spring 2024 collection. Seamlessly blending travel essence with Parisian charm, the collection offers urban lifestyle apparel. Featuring playful prints like floating flowers or cartoon foxes, it narrates travel stories. Iconic Preppy-style knit items and a range of accessories cater to every need. It's a one-stop destination to prepare for your journey, embodying the collection's concept succinctly.
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LONGCHAMP
DO YOU SAINT-TROPEZ?
Taking to the open seas on spring break is the right attitude for all Parisian students.Students at Longchamp University like to make a stop in Saint-Tropez. A place as mythical as the City of Light.
Staying stylish is their goal, even by the sea, She opts for Le Pliage® basket woven from palm leaves or Le Pliage® net with crochet- style daisies, perfect bags for outings.
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LONGCHAMP
The Exchange TRX
Kim Sejong, Brand Ambassador of Longchamp, attended the opening of Malaysia’s largest boutique at The Exchange TRX in Kuala Lumpur on February 3, 2024. The moment Kim Se-jeong visited the new Longchamp boutique, the excitement of numerous local fans and reporters filled the scene.
Kim Se-jeong, wearing a black dress from SS24 collection, caught everyone's attention, and her gorgeous and elegant appearance aroused everyone's admiration.
Despite the crowds, she never lost her smile and gave friendly greetings to her local fans, who were once again captivated by her beautiful appearance.
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The Blooming Rouge
‘Where the Red blooms and fortune blossoms.’
Celebrate the vibrant spirit of the Chinese New Year with Pam Sittharmanin Susamawathanakun.
Immerse yourself in the season of red, encapsulating luck and prosperity. Each meticulously curated piece seamlessly marries tradition with contemporary allure.
Let your style flourish as the red blooms in the Year of the Dragon with our exclusive selection from renowned brands like AMI, Longchamp, Maison Kitsuné, Café Kitsuné, MCM, OFF-WHITE™, Palm Angels, Roger Vivier and Tory Burch.
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Kickstart the new year in style with 2024 Lucky Color
PP Group presents you the ultimate guide for your 'Daily Shades of Fortune,' where your wardrobe becomes your fortune, every day.
With these brands from PP Group, this year will sure be filled with serendipity and impeccable style: AMI, Longchamp, Café Kitsuné, Maison Kitsuné, MCM, Off-White, Palm Angels, Roger Vivier and Tory Burch
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Maison Kitsuné
Capsule Collection in Celebration of the Year of Dragon 2024
The New Year is coming with blessings. This collection features a playful design, presenting a variety of limited-edition items to welcome the Year of the Dragon. Inspired by the dragon, this capsule collection continues the brand's playful vision transforming the iconic Fox head logo into a double patch of Fox and dragon, offering a special interpretation of the Year of the Dragon.
The auspicious dragon pattern delivers the happiness of the New Year, the collection ranges from ready-to-wear garments such as knitwear, sweatshirts, T-shirts to practical accessories including beanies, scarves, and keychains.
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TORY BURCH
YEAR OF THE DRAGON CAPSULE 2024
As the Year of the Dragon approaches, Tory Burch inaugurates a capsule collection to celebrate the Chinese zodiac sign which symbolizes power, majesty and good luck. The collection has been imagined to allude hopes and opportunities by auspicious patterns of flying dragon and clouds blending with the brand’s signature aesthetics and modernity. Highlight of the campaign is an advertising featuring supermodel Lina Zhang and her sons 木白 and 安之 in images brimming with festive joy.
The festive edition features a charming collection of ready-to-wears, handbags, shoes and accessories, all styled with luminous relief of soaring dragon and graceful pattern of auspicious cloud to denote wishes for good luck, peace and prosperity.
#ToryBurchLunarNewYear
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Longchamp
FIRST SHOTS, FIRST MEMORIES
There are friendships that begin at university and continue in a roommate’s living room.
We create, paint and pose with bags and accessories, imagining ourselves as a model for an evening.
To immortalize unforgettable moments.
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Le Diner
A SYMPHONY OF STYLE IN THE GIFTING SEASON WITH SUQUAN BULAKUL
Ready to sprinkle some style magic on your holiday gifting! The holiday season is upon us, and what better way to spread joy by indulging your loved ones with the epitome of top-notch in fashion, accessories, bags, and shoes?
This year, let your gifts reflect sophistication and style with a curated selection from renowned brands like Longchamp, Maison Kitsuné, Café Kitsuné, MCM, Off-WhiteTM, Palm Angels, Roger Vivier and Tory Burch.
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Maison Kitsuné x CASETiFY
Elevate your tech style with the Maison Kitsuné x Casetify collaboration. This exclusive collection merges Parisian chic with modern innovation, offering phone cases, iPad cases, and MacBook cases that protect your devices in style. Immerse yourself in the iconic fox logo and signature colors of Maison Kitsuné, seamlessly integrated into Casetify's premium, functional designs. Make a bold statement with this fusion of fashion and technology, celebrating individuality and expression.
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Longchamp
PARIS IS A PARTY
With sequins, metallics and vibrant shades, Longchamp is in party mood.
Partying is an art. As the Holiday season approaches, Longchamp is debuting a complete capsule of festive looks. Continuing the « Longchamp University » theme, students flat-sharing in Paris know that, for a really fun time, there’s nothing like the neon lights of a carnival.
The season’s bags (Roseau, Smile and Box-Trot) stand out in bright colors and even in white, a dazzling and undeniably joyful shade.
The Box-Trot debuts a new round format, to be worn cross-body for absolute freedom.
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TORY BURCH
Holiday 2023
In our Holiday 2023 collection, a dichotomy plays out between clean lines and intense texture. Balletic tulle creates movement and soft volume around the body, balanced by streamlined coats, tops and skirts. Stretch cotton and satin are transformed through fabric manipulation: Chalky paint gives structure to an embroidered muslin dress; a coat that appears to be supple leather is actually glazed viscose; metal studs mimic reptilian scales; and a patent jacket is laser-cut to feathery effect. The cat and rabbit prints are by German photographer Walter Schels, known for capturing animals in heroic, almost-human portraits.
#ToryBurchHoliday23
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LONGCHAMP
PARIS IS A PARTY
With sequins, metallics and vibrant shades, Longchamp is in party mood.
Partying is an art. As the Holiday season approaches, Longchamp is debuting a complete capsule of festive looks. Continuing the « Longchamp University » theme, students flat-sharing in Paris know that, for a really fun time, there’s nothing like the neon lights of a carnival.
True to her upbeat spirit, Creative Director Sophie Delafontaine has scattered sparkle all over this new collection. The long, glittering vest-dresses are glamorous by nature, so there’s no need to overdo it – the Smile sequined belt bag is all it takes to show you’re at the party.
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PERFECT TWINS
Much like the perfect twin bond, discover the magic of finding your perfect match with Longchamp, Maison Kitsuné, and Tory Burch. Explore the endless possibilities of mixing and matching our products to create a style symphony for every occasion.
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Longchamp
LONGCHAMP X ROBERT INDIANA AN ICONIC ARTWORK MEETS A UNIVERSALLY BELOVED BAG
Celebrating shared values of graphic simplicity, inventive design and optimistic colors, the collection combines the emotional resonance of Indiana’s universal message with the appeal of Longchamp’s Le Pliage®.
Robert Indiana played a central role in the development of assemblage art, hard-edge painting and Pop Art with work that explores American identity and the power of language. Indiana’s image LOVE with its stacked format began its life in 1964 in a series of frottage drawings that Indiana created and sent to friends. The artist further developed his concept through a series of paintings, sculpture, and prints, which made LOVE an icon of 20th century art and one of the most recognizable works of art in the world.
#LongchampxRobertIndiana #LongchampLOVE
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LONGCHAMP BOX-TROT
A creative wind and daring energy sweep through the Box-Trot line, which puts a spotlight on bold characters. Its name is inspired by a box and its geometric shape. Driven by ambition, the Longchamp rider emerges independent and dynamic on an XXL medallion. This authentic jewel pays tribute to the Maison's equestrian heritage. Compact, timeless and refined, its look as playful as it is sophisticated.
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MAISON KITSUNÉ INTRODUCES FALL-WINTER 23/24COLLECTION
For Fall-Winter 2023/24, Maison Kitsuné evolves the playful spirit that has long defined the brand, introducing its key inspiration from the clash between Teddy girls and Eton boys: the audacious energy of punk rebellion surging against preppy tradition. Its transformative capabilities reflect the creative expression that remains at the heart of the brand’s essence.
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TORY BURCH
Fall/Winter 2023
For Fall/Winter 2023, we wanted to challenge perceptions of beauty and femininity. We broke down the traditional wardrobe and rebuilt it with an undone attitude. Familiar silhouettes are reinterpreted through sculpting, tailoring and twisting while preserving a simplicity of form. Luxurious materials are raw-cut and weathered, logos hang off bags and heels are broken, emphasizing the beauty of imperfection. Details that are typically hidden are brought to the surface: lingerie, interior construction, and safety pins. — Tory Burch
#ToryBurchFW23
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LONGCHAMPXTOILETPAPER
Pour a good splash of creativity in with some provocative zest and you'll get a unique cocktail overflowing with positive energy. Take an exclusive look at all the pieces from the LONGCHAMP x TOILETPAPER collaboration, featuring Le Pliage in a range of quirky prints designed by the two Italian founders of the famous TOILETPAPER magazine, Maurizio Cattelan and Pierpaolo Ferrari.
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LONGCHAMP X TOILETPAPER
AN OPTIMISTIC TAKE ON A WELL-LOVED ICON
Ploy Horwang, Baipor Thitiya, Gemini Norawit and Fourth Nattawat presented the outstanding of the latest collection between LONGCHAMPxTOILETPAPER that has reimagined LONGCHAMP’s Le Pliage® with supremely playful images.
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MAISON KITSUNÉ INTRODUCES THE ‘BOLD FOX’ THEME FOR FALL-WINTER 2023.
In colors ranging from Bottle Green to Rust, this season’s new logo, a graphic variation of the classic Fox Head, is proudly displayed tone-on-tone on a range of essential pieces made for everyday wear. Playful, minimalist or versatile: there’s a ‘Bold Fox’ for every mood.
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MAISON KITSUNÉ PALAIS ROYAL FALL-WINTER 2023
Palais Royal. Here, our iconic Fox trots nonchalantly between the Louvre and rue de Rivoli, striking a pose on the new essential and exclusive pieces of the season.
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TORY BURCH
SUMMER/PRE-FALL 2023
The Summer/Pre-Fall 2023 collection reimagines some of our classic styles and shapes through experiments with textile manipulation. Hand-done techniques add depth and individual character, while jewelry emphasizes the beauty of imperfection. Delicate hammered metal pieces evoke organic elements, balancing the sharp geometry of handbags and flat sandals. Amid reflection on the past, we look forward and build on new concepts like transparency,layering and a focus on form. —Tory Burch
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Longchamp
Autumn-Winter 2023
Autumn-winter 2023 is set to be an audacious, sporty season. Discover a collection of leather goods and ready-to-wear that showcases chic and relaxed looks for an urban lifestyle. Longchamp draws inspiration from horse racing and its eclectic world, where colors and graphic motifs depict a universe in constant motion.
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Longchamp
Glamping with Baifern
Longchamp spotlights a fresh mood, a longing for well-being and celebration. Inspired by Glamping, on Harper’s Bazaar Thailand with Baifern Pimchanok Luevisadpaibul, in total look from Spring/Summer 2023. The collection captures a confident femininity, expressed in daring combinations of fabrics, prints and styles, accompanied by, the must-have-item, Box-Trot, Epure, Le Pliage Filet and Le Panier Pliage.
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LE PLIAGE COLLECTION
Pliage Xtra, Panier Pliage, Pliage Re-Play or Pliage Energy, you are bound to find the perfect Pliage to brighten up your everyday life.
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LE PANIER PLIAGE
Featuring neon-inspired flowers or exuding trendy bohemian chic, Le Pliage offers a breath of fresh air for the summer season.
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TORY BURCH SPRING/SUMMER 2023
“The Spring/Summer 2023 collection is defined by opposing instincts: to experiment freely and to pare everything back. Clean lines and an ethereal palette are the understated backdrop for a new focus on material and silhouette. The innovation of luxurious fabrics designed to move with the body — superfine knits, techno satin, weightless jerseys. An exploration of form in wrapped silhouettes, sporty separates and the opposition of sculptural tailoring over translucent layers. All lightened by a touch of strangeness, the shock of handbags in acid colors, and surrealist shoes with trompe l’oeil toe rings and ‘inverted’ heels. This collection is personal and intuitive, drawing on my memories of the ’90s when I moved to New York. I wanted to look at my signatures with a fresh perspective, reflecting what feels modern now.” — Tory Burch
#ToryBurchSS23
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KIM SE-JEONG
THE NEW FACE OF LONGCHAMP
In the visuals, which were shot in Seoul in the presence of Longchamp Creative Director Sophie Delafontaine, Se-jeong models key looks from the season’s Glamping ready-to-wear collection, characterized by its bold combinations of colors, prints and materials. These are accessorized with Longchamp’s star bags, in particular the new Box-Trot in natural canvas and leather or eye-popping candy-pink
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SPRING-SUMMER 2023 DESTINATION ELSEWHERE
A trip into a hedonistic utopia; a window into another world. For Spring-Summer 2023, Maison Kitsuné showcases the first destination in their exploration of everywhere. The collection’s blocks of colour, bold prints and clean cuts appear spotlit by their surrealist surrounds. Elevated fabrics interspersed with technical materials play with practicality. French shirting cut with Japanese kimono sleeves reflect a global disposition. Padded pieces and relaxed fits emphasise the effortless ease of a halcyon paradise;
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Tory Burch Lucky Rabbit Capsule
The Capsule Collection features an array of exquisite ready-to-wears, handbags, shoes and accessories blending the House classics and Oriental elements for curated winter styles alluding the joy, happiness and excitement in anticipating the arrival of the Year of the Rabbit. The colour of red, symbolizing luck and fortune, imbues an assortment of items with passion and vitality while responding to the spirit of optimism so dear to Tory Burch, founder of the House.
#LunarNewYear #ToryBurchThailand
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Longchamp
BOX-TROT
This season, the Box-Trot treats itself to a vitamin-packed cocktail full of vibrancy and authenticity. Driven by its timeless elegance and dynamic character, this version in canvas and leather has been embellished with the colours of an exceptionally radiant summer.
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Longchamp
CHRISTMAS, THE WISHLIST OF YOUR DREAMS
Discover a selection of gifts which celebrates the LONGCHAMP girl. Between femininity and festivities, the collection unveils looks that combine both chic and rock allures!
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Introducing Essence of Dreams
For Tory Burch, it all starts with a dream, driven by Tory’s personal journey and her commitment to empowering women. The Essence of Dreams Fragrance Collection is a joyful ode to the power of dreams, inspiring others to pursue their dreams and take action to make the difference. The collection includes five fragrances founded on five shared dreams for the future. Each scent is tied to a dream and a feeling: Electric Sky and freedom, Mystic Geranium and joy, Divine Moon and peace, Cosmic Wood and magic, Sublime Rose and love.
#EssenceofDreams #ToryBurchThailand
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MAISON KITSUNÉ X EASTPAK CELEBRATES FUNCTIONALITY AND UNCOMPROMISING STYLE
The multi-faceted Paris-meets-Tokyo brand Maison Kitsuné and the urban streetwear icon Eastpak joined forces once again for a new collaboration to unite their communities and introduce their functionality-meets-elegance sensibility with a new series of bold accessories.
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Longchamp Spring/ Summer 2023 Collection
The spring collection brings a festive and glamorous touch for the end of the year. A nomadic life where the superfluous is forgotten in favor of a path rich in encounters and new experiences. Design prevails and materials are carefully selected to perpetuate the tradition of a know-how that combines quality and functionality.
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